The Michigan Wildlife Council will meet Monday, Oct. 17, and Tuesday, Oct. 18, at Jay’s Sporting Goods, 8800 S. Clare Ave., Clare.

Monday’s meeting will be an informal gathering from 6 to approximately 8 p.m. and include a presentation by Gϋd Marketing, the firm that has developed and is implementing a media campaign to promote the benefits of hunting, fishing and trapping in Michigan. The presentation will describe how the “Here. For Generations.” campaign is bringing the important message of wildlife management and conservation to Michigan residents and helping to ensure hunting and wildlife are here for generations.  Following the firm’s presentation, the council will receive public comments.

Tuesday’s meeting will begin at 9 a.m., and agenda items include a creative presentation and facilitated discussion by Gϋd Marketing, as well as a financial report and approval of the semiannual report to the Legislature.  Public comments will be received by the council at 11:30 a.m. 

Those wishing to address the council at either event may register with Kathy McGonagle, assistant to the Michigan Wildlife Council, by either calling 517-284-6056 or emailing Each individual will be limited to three minutes. Registration also will be available during both meetings.

The Michigan Wildlife Council is a nine-member public body established by Public Act 246 of 2013.  Members are appointed by the governor and subject to the advice and consent of the Senate. Created by the Legislature to direct the expenditures of the Michigan Wildlife Management Public Education Fund, the council works in conjunction with Gϋd Marketing to promote the essential role that sportsmen and sportswomen play in furthering wildlife conservation and to provide education about hunting, fishing and the taking of game.

For more information on the Michigan Wildlife Council and the complete Oct. 18 agenda, visit The agenda can be found by clicking on “Reports” under “About Us.”